PRISA Stakeholder Engagement Management

 
PRISA Stakeholder Engagement Management Workshop
 
Date: 4-5 June 2015 (08:30 – 16:00 on both days)
Registration: 08:00 to start promptly at 08:30
CPD Points: 15
 
This workshop will focus on the following:
 
– Defining stakeholders
– What stakeholder management is
– Stakeholder engagement versus stakeholder management
– Stakeholder mapping
– Linking stakeholders to risks
– Risk management with regard to stakeholders
– Drawing up a stakeholder communication plan.
 
Once the above is understood you will be ready to engage and implement the most important aspects of stakeholder management. It will ensure that you are better equipped to plan and implement public relations and communication strategies by applying the seven characteristics as listed in the King III Report. This workshop will therefore assist you to engage stakeholders in a more structured and inclusive manner.
 
Good stakeholder relationships are one of the key tools to strategic goals for an organisation. These relationships form the basis for building social capital and can take you and your organisation to new heights. As public relations practitioners, developing an effective stakeholder framework within a company is an invaluable skill because it will maximise the value that each stakeholder carries.
 
Before this can be done however, it is important to correctly identify what a stakeholder is and pinpoint where they fit into the overall equation. It is also important to know how to effectively operate in both external and internal environments to create favourable relationships. Understanding the differences between stakeholder engagement and stakeholder management allows for a thorough and comprehensive communication plan to be drawn up.
 
Book online now or download to reserve your seat.
 

Shortlink for this post: https://www.kimberley.co.za/?p=15749